Journal

Executives and personal brand

Founders, partners and public-facing leaders, where the personal and the corporate record collide.

Service page: Executive reputation management

A page of newsprint with soft shadow
Executives and personal brand
How to get your name out of a news story
Full removal is rare. Name removal from an otherwise intact article is more achievable than people think.
Priya Raghunathan · 25 July 2026
 An empty executive office chair by a window
Executives and personal brand
When Glassdoor reviews name the CEO
Named criticism of leadership is largely protected. The productive response is rarely the legal one.
Daniel Osei · 4 July 2026
 A boardroom table with empty chairs
Executives and personal brand
Reputation due diligence before a funding round
Assume the diligence team runs the searches you have been avoiding. Run them first.
Tomas Lindgren · 12 June 2026
 Two overlapping circles of light on a wall
Executives and personal brand
When the founder's name is the company's reputation
For founder-led businesses these are one asset with two failure modes.
Claire Bettencourt · 23 May 2026
 A microphone on a stand in an empty room
Executives and personal brand
Removing negative press about a CEO
The hardest category in this work, and the one where the wrong move creates a second story.
Priya Raghunathan · 1 May 2026
 A tidy desk with a closed notebook
Executives and personal brand
How to clean up your online presence as an executive
A sequence that starts with what you control, because that is where the fastest visible progress is.
Tomas Lindgren · 11 April 2026